- Agency 100
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Most brands don’t have access to retail Rx length of therapy data and often are unaware of the “hidden problem” that 44% of patients abandon their therapy after the 2nd fill.
Even with buy down copay programs behind the pharmacy counter, why the high abandonment?
One key reason is brands struggle with having a way of identifying and engaging their patients at the most critical points: when receiving an Rx from their HCP, filling their prescription at the pharmacy or choosing not to refill.
Imagine if you could alert pharmacy team members as they are dispensing your brand, or within patients' critical 2nd refill reminder, to promote enrollment into your support program through over 39,000 pharmacies. All while also engaging patients at point of care within the largest virtual care platform and Nurse Practitioner and Physician Assistant networks.
Learn about new integrated promotional channels that allow you to engage and support patients needing your therapy at point of care, point of dispense and point of refill to increase more fills and length of therapy.
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