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Realizing EDI in Our Creative Solutions

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"Realizing EDI in Our Creative Solutions"

The healthcare marketing industry is on a shared mission of advancing equity, diversity and inclusion (EDI) for all.

When it comes to the creative solutions that agencies are producing for their clients every day, how do you ensure that EDI is at the forefront and part of the process from the very beginning for work that is most relevant and impactful? IPG Health leaders will sit down with MM+M to discuss how EDI is integral to the network’s creative work from planning and strategy to imagery, writing and production, and more. IPG Health leaders will also discuss the network’s proprietary approach to developing inclusive experiences so customers and clients feel seen, understood and empowered to take charge of their health and wellbeing, ultimately creating experiences that welcome people in, and drive behavior change for good.

Speakers:

  • Sabrina Prince, Client Engagement Director, IPG Health
  • Guy Swimer, Executive Creative Director, McCann Health London, An IPG Health Company
  • Chinkara Singh, Group Director, Broadcast Production, AREA 23, An IPG Health Company


Offered Free by: IPG Health
See All Resources from: IPG Health

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