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Health Equity — From Buzzwords to Meaningful Action
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"Health Equity — From Buzzwords to Meaningful Action"

Tune in as we broadcast our next discussion from one of the biggest events of the year -- the Cannes Lions Festival.

In an age of increasing disinformation and distrust, how do we make healthcare accessible and equitable for all? And how can we utilize technology in our quest to make clinical trials more inclusive and representative? We'll be joined by some of the most important names in tech and pharma as they share their insights on these issues and more. 

Panel Participants: 

  • Moderator: Steve Madden, GM, Haymarket Media Business Media Group 
  • Dr Sommer Bazuro, Chief Medical Officer, FCB Health 
  • Dr Ivor Horn, Director, Health Equity & Social Determinants of Health, Google 
  • Rodrigo Moran, Global Head Creative, WhatsApp 
  • Pat Setji, General Manager, Screening Business Unit, Exact Sciences

This live panel will be recorded at the Cannes Lion Festival on June 22 and will be available on demand on June 28. 

#ClinicalEquality Sessions is a series of conversations around the looming issue of unequal racial representation in clinical trials. Each LIVE panel will feature a collaboration between IPG Health and MM+M. Doctors, patient advocates, researchers, pharma marketers, tech specialists, and activists will come together to reveal the little-known facts about this problem, discuss its implications for all of us, and identify solutions for how to drive meaningful change. 

Series Objectives: 

  • Take the issue out of the clinical space 
  • Use education to illustrate its significance 
  • Define the role of stakeholders, to empower and create accountability 
  • Push for legislative action


Offered Free by: MM+M
See All Resources from: MM+M

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